AdOps Intelligence Platform

Overview

Every campaign, from brief to invoice, in one place.

Agents do the planning, checking, booking, watching and settling. You decide, step by step, where a person reviews.

Built for

AdvertisersMedia agenciesPublishersThose who buy and sell

Day to day it serves ad operations managers, traffickers, account leads and billing teams.

Works with what you run

Ad serversOrder-management systemTicketing toolFinance system

Your campaigns keep serving where they serve now.

What it costs you today

A normal week. Five days of money leaking quietly.

Sam Okafor runs ad operations at Northlight. This week, Solara Brands has campaigns live across six publishers.

Spreadsheets, inboxes, portals and a Friday deck, joined by hand.

The numbers behind the week

Figures are industry estimates, not results from the platform. Tap a tile to see why it matters.

And when Sam moves on, the spreadsheets, the shortcuts and the judgement leave too, because none of it ever lived in a system.

AdOps Intelligence Platform replaces the spreadsheets, email chains and re-keying around the ad servers you already run, so problems surface early and every invoice gets checked.

See what changes

How it works

One request in. One reconciled invoice out.

Whatever arrives, by email, ticket, form, spreadsheet or chat, becomes one piece of work that travels the whole system.

Illustrative example. Names and organisations are fictional.

What you get

Illustrative example

One request, start to finish

Priya Natarajan at Solara Brands emails Northlight a signed insertion order.
The platform reads it, shows where each detail came from, and flags one missing date.
Sam Okafor sends the drafted question, gets the date, and approves the mapping and booking.
Harbor Daily underdelivers; Sam gets an alert with the likely cause and approves a fix.
Harbor Daily overcharges; Elin Marsh in finance reviews and sends the drafted credit request.

Illustrative example. Names and organisations are fictional.

How it's different

Built to remove the handoffs, not add another tool.

Most tools in this space do one or two things, so the handoffs between them stay manual.

What changes, line by line

TodayWith the platform

How people stay in control

Staying in control

Agents prepare. People release.

Automation here is something your Organization grants, account by account. It is never something the platform takes for itself.

How automation is earned

Automation is earned, then switched on

A run of clean bookings unlocks the switch. A person still turns it on. (Illustrative.)

Provenance

Every decision shows its source

Every detail shows exactly where it came from: the sentence in the email, the cell in the insertion order. Every approval and override records who made it, and anyone overruling the platform says why.

How automation is earned

What counts as a clean booking

A clean booking is one the ad server accepted and nobody reversed or corrected afterwards. The record is kept per account and per ad server. A reversal, a late correction or a material change to that account's requirements withdraws it, because the evidence no longer applies.

Each account kept separate

An agency with several accounts

Each brand you serve is set up as its own account, with its own way in, its own rules and its own connections; credentials are never shared across accounts. Your team sees the whole portfolio in one place, and each account earns automation separately.

Start with what you need

Where to start

Switch on only the pieces you need.

Start with the part of your operation that hurts most today, and add the rest when you're ready.

Under a minute

Find your starting point

A few quick questions about how your team works today.

Four ways to start

Every option runs on the same platform.

Add the rest when you're ready.

What you keep

Nothing is ripped out.

Everything you run today stays in place and stays connected: ad servers, order-management system, ticketing system, shared drive, email and finance system. The platform works between your systems.

Switching over

About two weeks to go live

Indicative; we confirm the plan after a first conversation. Setup is a short core, covering your Organization, accounts, people and activation, plus only the steps for the pieces you switch on.

What success looks like

Success targets

The targets we built it against.

Five measures the platform is built to move, set beside what is typical today.

These are the design targets the platform is built to meet, not results from Organizations using the platform. "Typical today" figures are industry estimates; the bars are illustrative.

Request a demo

Tell us what matters most to you and we'll shape the walkthrough around your role.

Prefer to write to us?

A person will answer directly.

EMAIL: hello@example.com
PHONE: [+00 000 000 0000]
OFFICE: [Company Name], [Company address]

Agents do the work. You make the calls.